Keyword Planner: About search volume statistics

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Offline LyubiTopic starter

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Keyword Planner: About search volume statistics
« on: 10-04-2016, 02:22:08 »
Hi  :)

Some days ago a colleague of mine showed me the historical stats generated by the keyword planner when you search for keyword ideas only using the URL of the website. I found this explanation from Google Help about this data (https://support.google.com/adwords/answer/3022575?hl=en-GB):

When you search for keyword and ad group ideas or choose to get historical statistics like search volume for a list of keywords, you'll see a table with historical statistics. All of these statistics are specific to the location, date range and Search Network targeting settings that you select from the "Targeting" panel.

I still don't understand what are these stats showing and how they are generated. For historical data I use the Search Console, but things there are very different.

Please help me with this puzzling question. Also, if you could give me ideas how I could use this sort of data, this would be terrific.

Thank you!


 

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