Doing SEO is an a continuous effort. You need to focus on visibility through various methods, be it onpage SEO or offpage SEO. First, analyze using small SEO tools about your site performance. Then look for key words. Then create title and description. Optimize your inner pages and content with a combination of key words. Ensure you do postings everyday on social bookmarking sites, submit on directories, work on web 2.0 sites, etc. Do not leave a single platform. Optimize as much as possible, especially if your site is a new one.