Penguin 4.0 Impact

Author Topic: Penguin 4.0 Impact  (Read 546 times)

Offline georgelucasTopic starter

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Penguin 4.0 Impact
« on: 09-30-2016, 01:50:06 »
What is the Penguin 4.0 update Impact on Black Hat SEO?

Offline onehalf

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Re: Penguin 4.0 Impact
« Reply #1 on: 10-08-2016, 04:38:27 »
With the Penguin 4.0 update, Google also announced that the recent update “now devalues spam”. Google Penguin no longer penalizes the site or specific pages but rather ignores/devalues the spammy links and thus the rankings are adjusted.

Offline pablohunt2812

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Re: Penguin 4.0 Impact
« Reply #2 on: 10-09-2016, 21:04:50 »
Penguin 4.0 was released for all countries and languages at the same time. This means that all websites will experience the same impact independent of their location; the rules are the same for everyone.
Penguin is real-time now. This implies that any page’s rankings many change each time Google updates the information about this page and about pages linking to it. So, both the positive and negative impacts of your actions will become noticeable faster.
The real-time algorithm allows you to recover from a Google penalty faster. If your site is penalized and your webmaster does a good job improving it and removing harmful links, you’ll see positive results sooner, right after Google recrawls your website’s pages.
From now on, Penguin is a part of Google’s core algorithm, not a separate filter. That’s why we’ve seen the last official Google announcement about the update. Now you’ll need to continuously monitor your backlink profile.
Penguin is becoming more granular. Simply speaking, the algorithm is now focused on the specific pages toxic links are pointing to, rather than on the whole websites. Such micro-penalties are more difficult to track, which is why it is now essential to audit all important subdomains and specific pages of your website on a regular basis.
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