Untapped Source of Long Tail Keywords

Author Topic: Untapped Source of Long Tail Keywords  (Read 552 times)

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Untapped Source of Long Tail Keywords
« on: 04-18-2017, 06:56:23 »
This method is tied to Serpstat's Missing Keywords report that shows which keywords similar URLs (to your serched URL) are ranking for in top 10 but are missed out by your page.

It takes only minutes to run and you'll instanly see what long tail keywords can be taken for a spin by your site. Themethod is simple:
- Paste your pages address in the seach box of the tool, choose your database, click Search > URL Analysis > > Missing Keywords:

This report will show you all the keywords for which similar pages from the top 10 are ranking for, but your queried page is missing (or doesn’t rank for in top 100)

The column Other URLs contains shows which of your pages also contain these keywords and on which positions. If it says “None” this means that your whole site don’t rank for these keywords in top 100 at all.

This will give you the ready list of keywords to optimize your page with. All of these would be verified keywords as the tool pulls data from only top domains cutting out trash results.

Then, find your competitors weaknesses by running head to head comparison of your page with the direct competing pages like so:

When you analyze a URL in the tool, click on URL Analysis >> Page vs. Page, put up to three competitors’ page in fields and press Compare:

When you do so, you’ll see the graph of the keyword pools of each page:

You can Export each partition of keywords, e.g. correlating keywords of each two or three pages (common keywords), unique keywords of each page and such.

Instanly you’ll be able to analyze positions of each keyword for these pages and find valuable keywords (keywords possibilities) if, for example, you see which keywords your competitors are losing positions to take on them and outrank them:

Export all the data and work with sheets to speed up the process.
You’ll sure find high quality keywords with these techniques as value is added to a keywords if it serves it’s purpose, like for example, increase in conversion rates, not just traffic.


 

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