What is overselling?

Author Topic: What is overselling?  (Read 1359 times)

Offline WalalayoTopic starter

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What is overselling?
« on: 07-22-2011, 04:01:30 »
Overselling or overbooking refers to selling of volatile goods and services in access of actual capacity.Overselling is common practice in common practice in the travel and lodging industries.In telecommunications,sometimes the term oversubscription is used.The practice occur as intentional business strategy where expect that some buyers will not consumes all of the resources they are entitled to,or that some buyers will cancel,the overselling ensures the 100% of available supply will be used resulting in the maximum return on investment.


Offline John23

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Re: What is overselling?
« Reply #1 on: 07-27-2011, 00:21:51 »
In my opinion overselling means you are selling more than what you have on the basis that your customers do not use their full allocation and it is a way to maximise your profits.