Anchor text

[arindamdutta16]

 Anchor text is the hyperlinked words on a web page - the words you click on when you click a link. Anchor text usually gives your visitors useful information about the content of the page you're linking to.

[DarrellPollock]

Anchor text may also be called as a secondary keyword. It is used to give hyperlink to your website. Some eg of anchor text are click more, get more information, more info on and many more.

[SahilFruits]

Anchor texts are the terms which takes user directly to the website. They acts as the keywords OR indication part of the website. For better results major keywords & it's related terms should be placed as Anchor Text.