Difference between website Ranking

[SeoDezin]

I know that because of site ranking under a particular keyword in search engine give business to site owner but what is the effect of Alexa Ranking on business?

[seoindia1]

Alexa ranking shows the worldwide ranking of your business i.e how your business is expanded globally or how much traffic are generated on your website globally. The algorithm according to which Alexa traffic ranking is calculated, is simple. It is based on the amount of traffic recorded from users.