Google: Amazon Alexa Rank Does Not Impact Google Search

[khushbu_m]

This is probably super obvious to most of you but this may be the first time I've heard Google comment about this. Amazon has this Alexa rank feature, they had it since like 1996, a super long time. Google's John Mueller was asked if Google uses it for ranking sites and he obviously said no.

This is at Alexa.com, not to be confused with Amazon Alexa digital assistants, but owned by the same company.

Here are the tweets:



Source: seroundtable

[SeoDezin]

Alexa Rank is a tool that measure the traffic on website but ranking of website is another thing that has no relation with the Alexa ranking of website

[Kevin56]

Amazon trying to interfere in Google Business slowly-slowly, also producing every competitor products and services time to time against Google.

But defiantly, Amazon tool can't help to get to get organic ranking.

[Yuga]

Google's John Mueller was asked if Google uses it for ranking sites and he obviously said no. This is at Alexa.com, not to be confused with Amazon Alexa digital assistants, but owned by the same company. ... Alexa rank doesn't impress users.