Huge difference in direct traffic numbers between Matomo and Google Analytics

[Alana88]

Hi everyone,

We've been experiencing a huge difference in the direct traffic reported by Matomo and Google Analytics. The one from Matomo is almost 3-4x bigger than the one reported by GA.

We've been trying to figure out why is that and how both platforms measure direct traffic.

Would love to hear any suggestions/ advice on how to proceed further/ what else to check on.