Is Redirecting hurts SEO?

[jameslarson]

yes, web webpage is redirecting to another page. It is not good for our website. The page should not be redirected.

[Lishmalinyjames]

Well, it depends, but in most cases, no. Redirects are not bad for SEO, but — as with so many things — only if you put them in place correctly. A bad implementation might cause all kinds of trouble, from loss of PageRank to loss of traffic.

[saravanan28]

Redirects are not bad for SEO, but — as with so many things — only if you put them in place correctly. A bad implementation might cause all kinds of trouble, from loss of PageRank to loss of traffic. Redirecting pages is a must if you make any changes to your URLs.

[Lishmalinyjames]

no. Redirects are not bad for SEO, but  as with so many things only if you put them in place correctly. A bad implementation might cause all kinds of trouble, from loss of PageRank to loss of traffic.

[cmorales]

Proper 301 redirect is SEO‑friendly - it passes link juice, preserves crawl budget and tells Google the URL moved permanently. The only red flag is a chain of redirects or a 302 to a thin page, which can dilute equity and cause indexation hiccups.

[catexotica]

Yes, redirects do not hurt SEO when implemented correctly. Proper 301 redirects help preserve link equity and guide users and search engines to the correct page, while excessive or incorrect redirects can impact performance and rankings.

[vividkreations]

Redirecting does not hurt SEO when used correctly, especially with relevant 301 redirects.
However, excessive, irrelevant, or redirect chains can waste crawl resources and negatively affect user experience.