Reverse SEO

[Aline Ferreira]

Reverse SEO is a sneaky tactic used to deflect attention away from your online presence. It's like creating a "digital decoy" that distracts search engines and users from your real online identity.
Think of it as a "digital shield" that protects your online reputation by making it harder to find or associate with your brand. I'd say it's like setting up a "digital firewall" that blocks unwanted attention and scrutiny.

[Alex Jones]

SEO stands for search engine optimization, which is all about getting your site to rank higher on the results page of search engines. So reverse SEO is exactly the opposite, it's about pushing down the search results of another website, in this case, the one responsible for your negative review.