Should I change content periodically.

[danielnash]

If I update content periodically then ranking will goes down or up?

[jaintech]

For the hospitality industry, frequent content updates to a blog is one of the best strategies and it takes minimal time off your busy schedule.

[Sunainapaul11]

Changes in the content depends on the quality of it. But periodically change in it helps the viewers to get quality info from either your blog or from your website. A periodically update in the content of your website helps to increase the PR of it quickly.

[ranksonic]

If the current content ranks well then why to change it? But to ADD quality content - yes, definitely. I do not understand the phrase "change content" without necessity.

[juliaroberts2403]

Regular update of content will make the visitor to come back for more. But regularly updating content without proper link building will not yield you any increase in ranking.

[rajan]

If you are having a blog or a news website the frequent content updation is good. if you have a website that sells product then frequent content updation is no necessary. but you have to put unique quality content.

[magan]

It is good to update the content on the website, new visitors are interact to the site and gain more traffic and ranking to your site. If update the content periodically, but your keyword almost ranked than it not necessary to do that, focus on then unique and quality content which place you at top in search results.

[jane]

You can change your content if it is required and needed to be added some more and new information to it. If you write it more perfectly they is it also beneficial for search engines. Search Engine however link new and informative content.

[shwetasharmaseo]

Please explain what type of content you want to change.

If you want to change content of home, about us page then I suggest not to change. If you change content of those pages your rankings will shuffle.

You can take help of blog, you can post on blog different content with more related keywords that will help to get more traffic.

[CrisMonde]

There is a content that called 'evergreen content'.. Evergreen content is SEO content that is continually relevant and stays "fresh" for readers.
And updating your content is one way to make it stays fresh!