What are the doorway pages?

[Cyril30]

What are the doorway pages?

[soleseriouss]

Doorways pages are created to manipulate search engine indexes. It should be avoided as it's not the best practice.

[laragiles2021]

Doorways are sites or pages created to rank for specific, similar search queries. They are bad for users because they can lead to multiple similar pages in user search results, where each result ends up taking the user to essentially the same destination.

[makoo]

Doorway pages are web pages created to get traffic and manipulate search engine rankings, however, their main purpose is to get the person who clicked on the link to go on one of your other links during check out. They can also be used as a lead generation tactic that you can use in tandem with your current traffic generation tactics.