Why did my site Ranking go down in Google Search?

[rajeshkumar]

Before the December update my site ranking dropped in Google search. I have checked multiple times, but I don't understand what went wrong working on my site. Please suggest what I should do to recover my site.: movingsolutions.in

[technicianwan]

I also don't understand google rankings lately

[aydinasuh]

The update in July was powerful, and there might be many people affected like you.

[zinavocontent]

Google search rankings can be affected by a variety of factors. Updates to Google's algorithms may alter how the search engine evaluates sites, while outdated or low-quality content can reduce their visibility. Rankings can also be affected by technical issues such as slow loading times, broken links, or crawl errors. Your authority can be negatively affected if you lose quality backlinks or acquire spammy links. Increased competition may also negatively affect your pages. Ranking declines can also be attributed to poor user engagement, high bounce rates, and a low time on site.