E-commerce SEO

Author Topic: E-commerce SEO  (Read 2487 times)

Offline TechcrowsTopic starter

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E-commerce SEO
« on: 05-17-2016, 05:06:07 »
E-commerce Seo
Hello all,
I'm newbie here.

I'm doing Seo of an e-commerce site that has several categories
and thousands of product pages.
But the problem is most of them are third parties products that have no
meaning.
All these product pages content are either thin content or duplicate content.
I want to deindex those pages from the Google search because it may be the cause of google penalty.
I'm writing original & fresh content for our products.
Manual removing is a very time-consuming.
I'm using all in one SEO plugin.
Is there any way to deindex a category and all products pages of that category get deindex automatically?
Is should i go for Canonical tag?
Is robots.txt can help me out?
Is google's disavow tool can help me? ( but it is a very time-consuming process)

Please Help me out :-)


Offline TomClarke

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Re: E-commerce SEO
« Reply #1 on: 05-17-2016, 06:39:07 »
Here are some tips for E-commerce SEO:
1. research:
 - keyword research (find keywords for your homepage  and product pages, pinpoint keywords for blog topics, avoid keyword cannibalization)
 - competitor research (which keywrods are your main competitors going for, where are they getting their links, what is their site architecture like, from a strategy perspective, how can you differentiate your website)
2. identifying current problems
 - quickly find site errors;
 - determine your website speed;
3. On-page optimization:
 - keyword optimization;
 - site structure;
 - internal linking;
 - usability;
 - mobile version of website;
 - customer reviews;
 - social media integration
4. Further testing
5. Adding Blog content
6. Link building
7. Best SEO Tools (SEOmoz, Open site Explorer, Screaming Frog,etc)
Your ideas, our writings - Writology.com

Offline TechcrowsTopic starter

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Re: E-commerce SEO
« Reply #2 on: 05-17-2016, 22:41:04 »
Thank you for the reply.  :)

Offline TechcrowsTopic starter

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Re: E-commerce SEO
« Reply #3 on: 05-20-2016, 04:44:15 »
Please, someone can let me know how to deindex the pages through robots.text?

Offline MaryGreen

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Re: E-commerce SEO
« Reply #4 on: 05-23-2016, 02:24:15 »
If you want to run an effective ecommerce SEO campaign, make sure to kick things off with keyword research.
Try to increase
- your keywords
- your link
- your traffic
- your content
- your domain
- your local marketing
Optimizing e-commerce websites is very different from the usual sites like blogs, forums etc. It can be a tedious task to optimize an online store with thousands of products.


 

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